Narrative power and emotional resonance in public health

Sessions and Presenters:

• Stop The Scroll: Transforming Public Health Marketing in a Crowded Digital Landscape
  Noella Rios, B.A., Jefferson County Public Health
• Storytelling for Social Change: Using Narrative to Build Trust and Drive Behavior
  Mindy Scott, Behavior Change Expert, VI Marketing and Branding
• Reaching Communities: Using effective processes to elevate local leaders through media
  Barbara Lopez, B.S., Florida Department of Health/Bureau of Tobacco Free Florida